Brain Juice Collective: Virtual Workshops for Freelancers

VIRTUAL WORKSHOPS FOR FREELANCERS
BRAIN JUICE COLLECTIVE
24 APRIL 2020 / 1 MAY 2020

As part of Brain Juice Collective’s COVID-19 community response, we designed 2 complimentary workshops for a group deeply affected by the pandemic - freelancers. The sessions were fully subscribed and brought freelancers in the region together for interactive co-learning experiences.

  1. PERSONAL BRANDING

    In this workshop, we took participants through some fundamental concepts as well as questions to think about so that they can create a strong personal brand that is both authentic and strategic:

    • Perceptions and Reputation

    • Values, Know-how and Expertise

    • Unique Selling Proposition (USP)

    • Target audience, Goals, Content and Channels

  2. TAKING YOUR ENGAGEMENTS ONLINE

    In this workshop, we covered tips for facilitation, different softwares/tools available etc so participants could be equipped to create online events that are attractive, meaningful and high-quality:

    • Creating attractive offers

    • Virtual facilitation and things to note

    • Maintaining interactivity in an online space

    • Software demonstrations

    • Automation for scalable marketing

WorkshopsTiziana TanComment